6 Best Instagram Marketing Tools for Customizing Online Promotions

Instagram, owned by Facebook, is one of the most popular social media platforms with over 800 million monthly active users. Considering how popular it is, it has become a great platform for marketing products and online promotions. Every business, big or small, uses Instagram marketing tools for leveraging Instagram in the most effective manner. With the help of marketing tools, you can expand your business quickly. Here is the list of best Instagram marketing tools that you can use to customize online promotions.

1. Buffer

Buffer is a robust and feature-packed tool. It is the top choice of Instagram users and enjoys a lot of popularity across the globe. Using this tool, you can schedule posts, check analytics, and increase the reach and performance of the posts. It also allows you to add reminders for posting media content such as pictures and videos. Since it is user-friendly, you can easily manage multiple accounts. Moreover, you can keep track of user engagement along with interactions.

2. Foursixty

This is yet another popular Instagram marketing program. This tool is oriented towards ecommerce and allows you to transform your Instagram content and User Generated Content into shoppable galleries. This tool is simple and helps you focus  on making more sales. If you are looking for an amazing shoppable Instagram platform, then Foursixty will not disappoint you. Also, using its Stories insights, you can check the comprehensive data regarding the performance of your Instagram Stories. The reports include reach, exits, impressions, and responses.

3. Hootsuite

Hoot suite is one of the most popular social media management and marketing tools. With this tool, you will be able to schedule and publish posts directly to Instagram. To save some time, you can schedule and publish posts from the Hootsuite dashboard to your Instagram page. It also gives detailed analytics regarding the number of likes, followers, etc. Moreover, it assists you in using various Instagram business accounts for planning and executing marketing campaigns.

4. Iconosquare

In case you want to increase the engagement for your Instagram posts, then you should go for Iconosquare. This tool will help you grow your business and customize your online promotions. In case you have several pictures of your products, then you can use this tool to select the one that can get the most engagement. Using Iconosquare, you can see how the audience interacts with your posts. Posts can be scheduled in advance as well.

5. Grum

Grum is perfect if you want to schedule Instagram posts from your computer. Instagram does not allow users to schedule posts, and this makes the task of marketers tough. Twitter, LinkedIn, and Facebook allow you to write a post and schedule it for later. However, you can use Grum for scheduling Instagram posts to promote your products, etc.

6. Repost

Repost is an important tool if you want to share user-generated content. When you do so, your customers will be able to know how much you appreciate them. This tool can be used easily, and you can share the posts of others with a single click. When you come across any post that you wish to repost later, you can bookmark it.

Enne garcia is a self-professed security expert; she has been making the people aware of the security threats. Her passion is to write about Cyber security, cryptography, malware, social engineering, internet and new media. She writes for Norton security products at


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